MORE Realty
Al Cronemiller
Licenced in the State of Oregon
Home Sellers Tips and Tricks
When the real estate market is cruising along in overdrive, like it is, many home owners choose to try and sell themselves. After all who wouldn’t like to save 6%.
The two options is sell yourself or hire it done. Research the sales success rate of For Sale by Owners and real estate agents.
With For sale by owners selling 9% of there homes and good real estate agents selling about 89%, one would think there is a reason. Like anything it’s the difference between specialized knowledge and experience, being in the trenches, coupled with the extra exposure on the MLS is what creates the disparity.
If you are to increase your odds following a strict marketing plan will increase a home owners success rate of selling their own home. Here is how I break this down.
When it comes to selling a home there are a few things to think about. The big one is 90% of people shop online for homes! We need most our advertising here as they are going to see an add, pictures and the text.
90% of our buyers shop, online, Ad- Pictures- Text.
There are a few things that need taken care of.
The first one is having the home ready to sell, clean, fresh paint and nice yard. With your home being “sale ready” you are now ready for professional photos. Photos are one of the first thing buyers see.
The second thing they notice is the text and how the add reads. The science behind writing a good add is that all people buy on emotions and justify with logic, that’s what the studies show. If your add can entice more people and create an emotional response you are part of the way there. With 90% of the homebuyers shopping on the internet, why not have the add look an read as good as possible.
If a for sale by owner seller has the add text and the pictures nailed and the home ready to sell the last obstacle is normally the one that causes the most problems.
[stressed th ee; unstressed before a consonant th uh; unstressed before a vowel th ee] harf e takhsees jaisay arabi mein al – حرف تخصيص جيسے عربي ميں ال
the1—definite article
- (used, especially before a noun, with a specifying or particularizing effect, as opposed to the indefinite or generalizing force of the indefinite article a or an): the book you gave me; Come into the house.
- (used to mark a proper noun, natural phenomenon, ship, building, time, point of the compass, branch of endeavor, or field of study as something well-known or unique): the sun; the Alps; the Queen Elizabeth; the past; the West.
- (used with or as part of a title): the Duke of Wellington; the Reverend John Smith.
- (used to mark a noun as indicating the best-known, most approved, most important, most satisfying, etc.): the skiing center of the U.S.; If you’re going to work hard, now is the time.
- (used to mark a noun as being used generically): The dog is a quadruped.
- (used in place of a possessive pronoun, to note a part of the body or a personal belonging): He won’t be able to play football until the leg mends.
- (used before adjectives that are used substantively, to note an individual, a class or number of individuals, or an abstract idea): to visit the sick; from the sublime to the ridiculous.
- (used before a modifying adjective to specify or limit its modifying effect): He took the wrong road and drove miles out of his way.
- (used to indicate one particular decade of a lifetime or of a century): the sixties; the Gay Nineties.
- (one of many of a class or type, as of a manufactured item, as opposed to an individual one): Did you listen to the radio last night?
- enough: He saved until he had the money for a new car. She didn’t have the courage to leave.
- (used distributively, to note any one separately) for, to, or in each; a or an: at one dollar the pound.
Origin: before 900; Middle English, Old English, uninflected stem of the demonstrative pronoun. See that
—Pronunciation_note
As shown above, the pronunciation of the definite article the changes, primarily depending on whether the following sound is a consonant or a vowel. Before a consonant sound the pronunciation is [th uh] /ðə/: the book, the mountain [th uh-book, th uh–moun-tn] /ðə bɒɒk, ðəˈmaʊn tn/. Before a vowel sound it is usually [th ee] /ði/, sometimes [th i] /ðɪ/: the apple, the end [th ee or th i-ap–uh l, th ee or th i-end] /ði or ðɪˈæp əl, ði or ðɪ ɛnd/. As an emphatic form (“I didn’t say a book—I said the book.”) or a citation form (“The word the is a definite article.”), the usual pronunciation is [th ee] /ði/, although in both of these uses of the stressed form, [th ee] /ði/ is often replaced by [th uh] /ðʌ/, especially among younger speakers.
Developed by Muhammad Aamir © 2019
Marketing.
Part of the reason we have so much disparity with selling a home with FSBO as opposed to an agent is that when an agent lists a home and puts it on the MLS it immediately goes in front of every agent and their respective buyers. Shortly after the property goes live about 90 web sites pick up that add automatically, this includes Zillow, Trulia, Realtor.com and many, many more. This is where the FSBO sellers fall short, the lack of exposure and marketing expertise.
The bottom line is that the more eyes you can get on a home the higher price you will get for it, and the faster it will sell. This is the main reason why we have the disparity in sales success between the good agent and home owner.
If a homeowner can get all the advertisement perfect then comes some other work. Since things don’t work quite like a realtor, the home owner will need to post the advertisement on all the sites manually, there can be up to 90 or so, post as much as possible.
Then comes the scheduling of the showings for the property. Normally the owners are not there so the buyers can talk freely. This helps sell homes. Facilitating this is a little rougher with the seller selling.
Once the offers start coming in it helps to know how to negotiate the offers for the highest price. This takes planning at time of listing for proper sales text.
Most sellers jump on the first good offer that comes along but it is more than that. The buyer needs to be vetted to make sure the loan type and time frame of the loan will work with the seller. Not all offers are created equal even with the same offer price.
After an offer has been accepted and the inspections are done, it is then time to negotiate the repair addendum. If there is no realtor involved the buyer has to figure out all this on their own. This is where some YouTube research would be good.
Not to say all realtors are good at this but this is where we are trying to save money. you can learn more from HERE.
Most buyers want representation from a realtor so the paperwork protects everyone now, and way into the future. The dynamic where by the buyer is representing themselves and has to figure out what kind of paperwork is needed and where to sign many times hinders the buyer from moving forward. Have everything figured out before starting can not be underestimated.
Here is a recap of the main topics:
- Get Home Ready to sell
- Take Professional Photos
- Market Everywhere
If you would like to talk me about listing your place or have questions about how to sell yourself, don’t hesitate contacting at al@cronemiller.com or visit my web site at www.homesforsalesalemoregon.net
Have a great day!
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